MCHENRY — Deep Creek Lake and Garrett County saw record increases in tourism during 2021 with a 34.3% increase in county accommodations sales, an 8.1% increase in visitors to the Garrett County Chamber of Commerce website, a 56.8% increase in guests to the Visitors Center and a 45.7% increase in Garrett County Visitor Guide requests.
Due to lodging growth between 2017 and 2019, the chamber secured a 10.4% increase in state tourism marketing match grant funds for fiscal 2022.
“By utilizing innovative and strategic marketing strategies, Garrett County was able to avoid the fate of many tourism areas who saw drastic drops in tourism during the pandemic,” said Sarah Duck, vice president of tourism and marketing of the chamber. “We have confidence in our marketing strategies and these stats validate that our efforts are effective and yielding strong results for our community. However, as tourism begins to rebound across the country and the world, tourism advertising has become more competitive than ever, so we must continue to be inventive and deliberate in reaching our audience with the right message.”
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